Marketing vs selling - why there's a difference

Selling is something that we do to let people know what merchandise we have to offer.

merchandising is something that we do to show people that the merchandise we have to offer are of value to them.

In the high tech world of today, much of what we consider marketing is very inconspicuous. Messages are moving at the speed of light, and we are barely even aware of what we saw or heard that ever made us think feeding fast food meant acquiring good food fast!

selling is all about us - from the missive that appear in our mind when our tummy hurts. Yes, we know what enchantment relief to the jangle in our head when we think of the first and sec name we give the meat in our sandwich. We have all done it, ran into the store to buy something, and called it out by the brand...not by the actual product name.

When was the last time you were thought of something, as simple as java, and “Starbucks” appeared in your mind? This, my friend, is what they call "savvy selling" and it's as old as the day is long. The ground that selling has been about for so long, is that for some odd ground, the more we keep something in the head of our mind, the more we inquire, the more we "Google" it, and the more we buy it - it is why we think that we're erosion Levi’s alternatively of jeans.

selling is what people do to get us interested in the “brand“ of their merchandise. Marketing is what causes us to dream and imagine and wish. When person markets a merchandise or service to us, they are portion us to get more familiar with it. They are request us to be really comfortable with hearing the brand, saying the brand, asking about the brand and eventually, leading us to a place where we find a NEED for just that brand.

Marketing is the first step to a long-term relationship with any product, and the more product a person has to sell - the longer we may find ourselves involved in the relationship. Marketing is the most thought out component of any large selling campaign, because without this one step - the marketing - no-one knows that we're even there.